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Market Ready

Every listing has a story.

Real stories behind real estate listings. From unexpected twists to creative fixes, hear the behind-the-scenes moments of what it really takes to get homes sold. Brought to you by Notable (notablehome.com).

Join us as we sit down with real estate professionals to hear the stories behind every listing, from prep to list to close.
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Sean McConnell of the McConnell Group in Seattle/Puget Sound and Lance Pendleton sat down to chat about prepping a home to go back on the market less than two years after purchase. Through his story, Sean demonstrates how agents often embody multiple roles, including truth-teller, mediator, project manager, and solutions-finder.

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THE BAIT & SWITCH

Damon Vaz of Vaz Interiors explains how home staging can make or break a home sale. A former police sergeant turned stager, he shares why playing “bad cop” to realtors’ “good cop” can help homeowners realize the value of staging, and how not to “bait and switch” potential buyers.

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Rachel Melby and Rachel Sheftel of Little Hill Real Estate turned a beloved Bay Area home that had a unique, bold style into a listing that appealed to a broader market. On Market Ready, they talk about taking an empathic approach to working with home sellers while also setting boundaries. 

Coming soon...

The story doesn't end there

Dig deeper with more stories, guides, and insights from agents, stagers, service pros and homeowners navigating real estate right now.